Privacy Policy

Last updated: March 5, 2026

1. Who We Are

This website is operated by Jan Kutschera ("we", "us", "our") under the brand ADHD Founder.

Contact: hello@adhd-founder.com

2. What Data We Collect

We collect the following personal data when you interact with our site:

  • Name and email address — when you purchase a product, sign up for our email list, or use our free tools
  • Payment information — processed securely by Stripe (we never see or store your card details)
  • Usage data — pages visited, assessment responses, and interaction patterns
  • Device and browser information — via analytics tools (see section 5)

3. How We Use Your Data

  • To deliver purchased products and services
  • To send transactional emails (purchase confirmations, access details)
  • To send marketing emails if you opt in (you can unsubscribe at any time)
  • To improve our website and products
  • To run and optimize advertising campaigns

4. Third-Party Services

We use the following third-party services that may process your data:

5. Analytics and Tracking

We use the following analytics tools:

  • Plausible Analytics (self-hosted) — privacy-friendly, cookie-free analytics hosted on our own infrastructure. No personal data is collected, no data is shared with third parties, and all analytics data stays on our servers.
  • Meta (Facebook) Pixel — for advertising optimization. This collects data about your visit which is shared with Meta to measure ad effectiveness. You can opt out via your Facebook Ad Preferences.
  • Google Tag Manager — for managing tracking scripts
  • Microsoft Clarity — session recording and heatmaps for UX improvement (anonymized)

6. Cookies

Our website uses minimal cookies:

  • Essential cookies — required for payment processing and site functionality
  • Analytics cookies — Meta Pixel and Clarity for advertising and UX optimization

Our self-hosted Plausible Analytics instance does not use cookies. You can control cookie preferences in your browser settings.

7. Your Rights (GDPR)

If you are located in the European Union, you have the following rights under the General Data Protection Regulation (GDPR):

  • Right of access — request a copy of your personal data
  • Right to rectification — correct inaccurate data
  • Right to erasure — request deletion of your data
  • Right to restrict processing — limit how we use your data
  • Right to data portability — receive your data in a portable format
  • Right to object — object to processing based on legitimate interests
  • Right to withdraw consent — at any time, without affecting prior processing

To exercise any of these rights, email us at hello@adhd-founder.com. We will respond within 30 days.

8. Data Retention

We retain your data for as long as necessary to provide our services and comply with legal obligations. You can request deletion at any time.

9. Children's Privacy

Our services are not directed at individuals under 18. We do not knowingly collect data from minors.

10. Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with an updated date.

11. Contact

For privacy-related questions or requests:

Jan Kutschera
Email: hello@adhd-founder.com